Today Topshop brought the Unique catwalk show to East London’s iconic Spitalfields market, a fitting location given you could (and still can) shop a select edit of runway pieces immediately after the show. The British fashion retailer made sure to present everything that will be sold and can be bought right away. It was as if you can look at the catwalk and put it right in your closet. Kate Phelan, TopShop's creative director, is focusing on putting their customer first and breaking the boundary between runway and retail again.

David Koma has presented his Ready-to-Wear collection for this upcoming Spring/Summer 2017. The black and white cut-out outfits are embellished with medium silver buttons, some open and some closed. Later on the outfits had a pop of neon yellow color, this isn't the first time we are seeing the prominent yellow on the runway!

This London based designer created perfect sandals and strappy heels to go with the dresses. The colors were either black, nude or a close to neon yellow with the same silver buttons on the strap. As the models walked away one can see the dark red bottom standing out against the colors of the clothes.

HIGHLIGHTS

Anya Hindmarch

Mary Katrantzou

Preen by Thornton Bregazzi

Topshop Unique

SPECIAL MENTIONS

Check out Maker's House where the Burberry show will be held and will remain open for daily changing activities and installations.

Branding + Fashion

Desigual launched their Spring/Summer 2017 collection during NYFW this past week. They created a unique statement, not just on their clothes but on the model's faces!

This Spanish brand incorporated Snapchat filters on the runway.

A very smart decision that could bring consumers, fashionistas and techies together.

The clothes could seem more attainable for people who have not thought of buying clothes from the company or the runway before.